Seatavern

BOOKED: Hospitality Marketing Workshop & Networking Event

If you missed the last one, you missed a goodie. But not to worry, we’re back in George on 31 July.

Our inaugural BOOKED event was a great success. A beautiful morning of connection, insights and a delicious breakfast. This time, we’re switching things up with a lunchtime session at The Hussar Grill in their new private dining area.

“I spent a lovely and informative morning with wonderful women. The session was informative and very helpful. Straightforward and easily understandable.” - Chandre Stoker, Outeniquabosch Lodge & Venue

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What is BOOKED?

BOOKED is a practical, no-fluff workshop built specifically for accommodation providers across the Garden Route. This isn’t another event with vague marketing jargon. We’re giving you the actual blueprint. A clear, step-by-step strategy tailored to the hospitality industry, with actionable tools you can implement immediately.

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We Knew There Had to Be a Better Way

With decades of experience in media and marketing, we’ve attended our fair share of strategic marketing workshops. And time and time again, we watched as businesses showed up eager for real solutions, only to walk away with a notebook full of abstract ideas and no clue how to actually apply them.

That’s why we created BOOKED: a workshop that skips the buzzwords and delivers the how. This is your actionable game plan, designed specifically for accommodation providers who are tired of generic advice and want an actual plan.

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Event Details

Date: 31 July 2025Time: 11:00 – 14:00Location: The Hussar Grill, GeorgeTickets: R690 per person (includes workshop, materials, networking session & a delicious lunch)Who should attend: Guesthouses, lodges, B&Bs, boutique hotels — any local stay ready to level upHosted by: The Collective Concept

Lunch Details

We’ll gather in The Hussar Grill’s brand-new private dining space — an intimate, elevated setting perfect for connection and conversation.And yes, lunch is going to be phenomenal.

You’ll have your choice of:

300g Pork Belly: Served with fries and saladChicken Stacker: Served with roast veg and saladMushroom Tortellini (Vegetarian) Served as isParmesan Chicken Breasts: Served with mashed potatoes and mustard sauce

Seats are limited.

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About The Collective Concept

The Collective Concept exists to level the playing field for small businesses.

Founded by Nicole Rimbault and Sharlee Moriarty, two purpose-driven women with years of experience in media and business strategy, The Collective Concept is built on the belief that local businesses are the backbone of strong, connected communities.

With decades of experience leading marketing, media, and business development for some of South Africa’s biggest brands — as well as grassroots local networks — Nicole and Sharlee have seen firsthand the power of connection. Now, they’re using their skills to build something with real-world impact: a platform that champions the underdog and celebrates local business.

At its core, The Collective Concept connects the dots between people, purpose, and possibility — helping to build a more inclusive economy from the ground up.